CiRCLE TO PUBLISH BLOCKBUSTERS AND
THE PRICE IS RIGHT
INTERACTIVE DVD GAMES
Date:
18.09.06
Circle plc announces an exclusive licensing deal
with FremantleMedia Licensing Worldwide, the
licensing division of global production company,
FremantleMedia, to develop and publish interactive
DVD games based on the hit TV game shows
Blockbusters and The Price Is Right. Developed at
CiRCLE’s Derby Headquarters, both games have a
release date slated for November 6th 2006.
The Price Is Right is television’s longest
running and the nation’s most popular TV game show.
First launched in 1956 in the US, it continues to
capture whole new generations of fans and local
versions of the format have now been broadcast in 29
territories, testament to its enduring popularity.
The Price is Right interactive DVD game
follows the TV show’s classic format and is hosted
by Joe Pasquale, who has made all-new interactive
recordings specifically for the game. Featuring an
on-screen, interactive rendition of the UK TV set,
players really can ‘Come on Down’, take their place
on Contestants Row and battle it out in a series of
rounds to see who gets to their Showcase Showdown.
With up to 4 players, two different game types and
original elements from the TV show, The Price is
Right interactive DVD is a hilarious way for the
whole family to participate in the latest rendition
of the show.
Blockbusters was piloted in the UK in the
early 1980s and was the first show to run on British
television five times a week. The show ran for over
a decade and was a smash-hit with the student
population in particular. Several Blockbusters
quiz books have been published and a successful
board game was made in 1989.
The Blockbusters interactive DVD game allows
players at home to join enigmatic quizmaster, Bob
Holness, in a virtual re-creation of the cult TV
quiz. Following the format
of the original programme, teams/players compete to
make a row of letters across the Blockbusters
board by answering questions associated with the
letter picked. The first player to win two rounds
out of three will be invited to play the infamous
Gold Run!
Commenting on the deal, CiRCLE COO Martin Carr says:
‘We are delighted to add these two ‘Triple A’ titles
to our interactive DVD portfolio. The games follow
the winning format of the original TV shows and will
provide high quality entertainment for the family
audience over the Christmas break’.
Pindy O’Brien, Head of Brand Licensing and Retail,
UK of FremantleMedia Licensing Worldwide adds:
“CiRCLE has done a great job in translating these
hugely successful classic game shows to DVD and
we’re delighted to be working with them on bringing
these titles to market. CiRCLE has really captured
the fun and spirit of these programmes and we are
certain that these DVDs will be a huge hit with both
existing fans of the show and younger audiences
alike.”
FURTHER INFORMATION
Susie Hamilton – PR & Marketing Manager
susie@circle-studio.com
Tel + 44 (0) 1332 545040
York House, Stephenson’s Way, The Wyvern Business Park, Derby DE21 6LY
Lynne-Mei Lee – Head of Publicity
Lynne-Mei.Lee@fremantlemedia.com
Tel: + 44 (0) 20 7691 6782
1 Stephen Street, London W1T 1AL
About CiRCLE: CiRCLE creates and publishes interactive DVD games
based on licenses and collaboration with mass-market brands. DVD games
play on standard TV DVD hardware and are navigated with the DVD remote
control. CiRCLE’s portfolio currently includes FIFA World Cup, Now
That’s What I Call Music, Eurosport, Discovery Kids, Shrek and
Madagascar www.circle-plc.com
About FremantleMedia: FremantleMedia
Licensing Worldwide (FLW) is the licensing division of FremantleMedia,
one of the largest international creators and producers of programme
brands in the world, with leading prime time drama, serial drama,
entertainment and factual entertainment programming in over 40
territories. FLW exploits FremantleMedia’s many strong brands including
the award winning international format, Idols and the cult children’s
classics, Rainbow and Danger Mouse, across multiple off-screen platforms
including merchandising campaigns, interactive and wireless support,
home entertainment and music publishing.
FremantleMedia is the production business of the RTL Group, Europe's
largest television and radio broadcast company
www.fremantlemedia.com
The Price is Right’ is a trademark of FreemantleMedia
Limited. Based on the TalkbackTHAMES television programme ‘The Price is
Right’, Licensed by FreemantleMedia Licensing Worldwide.
www.freemantlemedia.co.uk
Blockbusters ™ Licensed by FremantleMedia Licensing Worldwide.
www.fremantlemedia.com
 |
