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DISCOVERY GLOBAL LICENSING AND CiRCLE TO PUBLISH DISCOVERY DVD GAMES

Date: 09.02.2006

Discovery Global Licensing, the retail and licensing arm of real-world media and entertainment company Discovery Communications, today announced its partnership with DVD game publisher CiRCLE to publish a range of licensed titles under the Discovery Channel™ and Discovery Kids ™ brands.

The license grants CiRCLE the rights to create and publish a series of games for the DVD format based on programming pulled from the two Discovery brands. The first two games, entitled, ‘Killers of the Wild’ and ‘Myths & Monsters,’ are scheduled for release in April 2006 under the Discovery Kids ™ brand. The Discovery Kids ™ games will be distributed in the UK, France, Spain, Italy and Germany. The Discovery Channel™ games will be distributed in the UK, France, Spain and Italy.

The DVD games feature globe-trotting, fact-finding missions with more than 1,000 random questions complimented by mini-board games, puzzles, and reaction-based tests. Questions are based on video footage, imagery and factual information from Discovery’s vast library of programming. The games offer varied categories of question and several levels of difficulty, plus single player, multiplayer and quick fire gaming modes, providing significant replay value.

CiRCLE’s previous release, ‘Now That’s What I Call a Music Quiz’ (released December 5th 2005), was the fastest selling music DVD of the year and occupied the number one position on the UK DVD game charts over the Christmas period. Future releases include games based upon Eurosport, FIFA, FIFA World Cup and the NBA.

Discovery has grown from its core property, the Discovery Channel ™, first launched in the United States in 1985, to current global operations representing 27 network entertainment brands in more than 160 countries and territories with 1.3 billion cumulative subscribers. ‘Discovery Kids™’ received a record 10 Daytime Emmy® nominations in 2005 for setting new standards and providing young viewers with high-quality entertainment on-air.

Commenting on the Discovery deal, Circle C.O.O. Martin Carr says, ‘We are delighted to be the first to bring the Discovery brand to the DVD game format in Europe. This is an ideal platform to showcase the diversity and quality of this world class brand.’

Jo Edwards, acting vice president, International Licensing, UK/EMEA for Discovery Communications adds: ‘We are confident that CiRCLE’s treatment of the Discovery brand will deliver our content in a highly compelling and entertaining family format.’

Contact

Discovery
Cecelia Bender – Communications Manager
+ 1 240-662-4268
Cecelia_bender@discovery.com

CiRCLE
Susie Hamilton – PR & Marketing Manager
susie@circle-studio.com

Tel 01332 545040
York House, Stephenson’s Way, The Wyvern Business Park, Derby DE21 6LY
Tel + 44 (0) 1332 545040 Fax + 44 (0) 1332 545041

Discovery Global Licensing is the retail and licensing arm of Discovery Communications, Inc. Discovery Global Licensing extends the Discovery experience to a worldwide audience through a broad array of entertaining and informative products and services. These offerings reflect the core Discovery programming genres of science, nature, history, technology and exploration and include programming-focused licensed products, a robust online shopping business (www.discoverystore.com), and strategic third-party retail and merchandising partnerships. Discovery Global Licensing currently markets its products in 97 countries and 28 languages.


CiRCLE creates and publishes DVD games based on licenses and collaboration with global mass-market brands. DVD games play on standard DVD hardware and are navigated with the DVD remote control. CiRCLE’s titles feature hundreds of trivia and general knowledge questions of varying difficulty level and category. Questions are based on multimedia assets such as video footage, animation, still imagery, photography, audio and text. CiRCLE games typically include additional interactive features such as on-screen playing arenas, mini-games and picture puzzles. www.circle-studio.com

 

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